Revenge of the Tipping Point

“In Revenge of the Tipping Point, splashy theories abound, as they do in Gladwell’s podcast, Revisionist History… He turns the conceit [of The Tipping Point]on its head, examining the forces that drive negative epidemics, which to him felt more attuned to our present moment.”

“Rigorously researched—but always with a witty flair—it’s a must-read for longtime Gladwell fans or readers simply curious about the quiet, surprising origin stories of the crises and questions that define contemporary life.”
 

“Brimming with fun and insightful anecdotes…Revenge of the Tipping Point will leave you pondering Gladwell’s theories and asking more questions…The book explores how individuals can use power and influence to shape…the collective narratives we tell ourselves as groups or as a society — and in so doing steward policies and perspectives.”

"To his adept synthesis of academic research he adds journalistic curiosity, a crisp prose style and a mastery of counter-intuitive juxtapositions. Often beginning with a conundrum, he seeks out case studies and concepts that illuminate it, altering (slightly or radically) our understanding of the world."
 

“Gladwell gives us a sort of interactive nonfiction, not unlike a detective story…Revenge of the Tipping Point essentially asks why we were all so ready to think anything that spreads like a virus could be good for us. In the first book we had connectors, mavens and salesmen. Now we have overstories, superspreaders and social engineering…The match that so elegantly graced the cover of The Tipping Point is now on fire.”

“The long-awaited follow-up to The Tipping Point, Malcolm Gladwell’s groundbreaking 2000 debut, explores the watershed moments that define this new age of societal upheaval…with curiosity and humor.”

“Gladwell is a great storyteller and writes with a contagious sense of curiosity, with each revelation seeming as exciting to him as it is to readers…Revenge of the Tipping Point provides an opportunity to assess his success and his critics’ arguments.”

“An astute and bracing appraisal of how cultures succeed or fail...Gladwell deftly demonstrates how attention to statistics and data points can shape a business, school, or community."

“Thoughtful, carefully written...Refining and deepening his and our understanding of the spread of customs, mores, and practices, Gladwell emphasizes those overstories, illustrating them with twisting and turning tales.”